When setting your plan prices, it's completely up to you. There is a minimum, but you’re free to decide how you would like to arrange your prices.
If you’re looking for some guidance, we’ve put together some recommendations and hints that have worked well for Steady publishers so far.
Setting plan prices - three useful tips
1. Keep it simple with just one plan
Particularly for publishers who are new to Steady, or on the smaller side, it makes sense to begin by offering just one plan. This will ensure that you don't overwhelm potential members with too many choices.
For larger and more established publications, on the other hand, it might make sense to offer several plans (for example, if you have a variety of benefits you can offer in return for members' support).
2. Think about your publication and your community
The set prices ultimately depend on your publication and your audience. What does your target group look like? How much are the people from your community willing to give? How many competitors do you have?
3. Don't make the prices too low
Unfortunately, Steady has to deduct the costs of the payment from every amount paid (payment fees, Steady commission), so don’t set your prices too low. Remember: You can easily add plans with lower prices later if you have the impression that your prices are too high. Adding more expensive plans later is also possible but can be harder to justify.
The minimum for the plan price depends on the currency
Depending on which currency you have set for your project, different minimum prices apply:
Recommended price for three plans
Of course, the prices you set will depend on your individual publication. However, if you need guidance, the following table will help you. In our experience, these 3 prices work successfully as plan options.
|SEK||35 Skr||50 Skr||100 Skr|
|CHF||Fr. 5.00||Fr. 6.00||Fr. 10.00|
|DKK||kr. 35,00||kr. 50,00||kr. 100,00|
|NOK||35.00 kr||50.00 kr||100.00 kr|
|PLN||15,00 zł||20,00 zł||40,00 zł|
|HUF||1000,00 Ft||2000,00 Ft||5000,00 Ft|
|CZK||75,00 Kč||100,00 Kč||200,00 Kč|
|ZAR||R 50||R 80||R 160|
Recommended price for a single plan
When you are only offering one plan, it's best to choose a price somewhere in the middle. Then you should use the middle column of the table above as a guide.
In addition to monthly plans, you may also choose to offer your members annual plans. Annual plans may have discounts over the price of twelve monthly plans, but this is not obligatory.